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Best time to post on social media
Choose your type of business. See good times to post on Facebook, Instagram, TikTok and WhatsApp Status in your local time, with the days your customers are most likely to buy.
- 12:00–14:00Lunch break scrolling
- 17:00–19:00Payday and weekend shopping plans
- 19:00–21:00After work, at home
Best days: Thursday to Sunday
- 12:00–13:30Lunch break
- 17:00–19:00Payday and weekend shopping plans
- 19:00–22:00Evening, the busiest time
Best days: Thursday to Sunday
TikTok
- 18:00–19:00Commute home
- 20:00–23:00Late evening, when people watch the longest
Best days: Thursday to Sunday
WhatsApp Status
- 07:00–09:00A Status lasts 24 hours: post early and it is seen all day
- 18:00–20:00A second Status for people who check in the evening
Best days: Every day (one or two Status updates a day)
For your business: Post new arrivals on Thursday or Friday evening, before people go out shopping at the weekend. End-of-month posts do well around payday.
Times are in your customers' local time, wherever you are (in Cameroon, that is WAT). They are starting points: after two weeks, check your page insights and keep the hours that work best for you.
How these times are chosen
They follow the rhythm of a working day, which is much the same from Douala to Lagos, Abidjan or Paris: a quick look at the phone before work, the lunch break, the trip home and the evening at home. Each type of business then has its own buying moment, such as food before lunch or salons midweek, when clients book for the weekend. Use the times in your customers' local time.
Posting on time, every time
The best hour only helps if the post goes out. Gamteh's social media scheduling publishes your posts at the times you choose, even when you are busy with customers. Plan what to say with the free content calendar and add the right hashtags for your city.
Frequently asked questions
What is the best time to post on Facebook?
Good starting times are 12:00 to 14:00 (lunch) and 19:00 to 21:00 (evening at home), in your local time, from Tuesday to Friday. The best hour for your page depends on your own followers, so check your insights after two weeks.
What is the best time to post on Instagram?
Evenings from 19:00 to 22:00 are usually the busiest, with lunchtime as a second window. Wednesday to Saturday tend to work well for businesses.
When should I post on TikTok?
Late evening, from 20:00 to 23:00, is when people watch the longest. Thursday to Sunday are good days to start with.
When should I post a WhatsApp Status?
A Status stays up for 24 hours, so post early, between 07:00 and 09:00, to be seen all day. A second Status around 18:00 reaches people who check in the evening.
Which time zone are these times in?
Your customers' local time, wherever you are. 19:00 means 19:00 where your customers live: in Douala or Lagos that is West Africa Time, in Abidjan or Dakar it is GMT, in Paris it is Central European Time. If you sell abroad, use your customers' time zone, not yours.
What is the best time to post in Cameroon?
For most businesses, 12:00 to 14:00 and 19:00 to 21:00 West Africa Time (WAT, UTC+1), with TikTok later in the evening and a WhatsApp Status early in the morning. Choose your type of business above for times that fit your customers.
Want the work done for you?
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